For you and the horses in your life

Your horse story,
saved forever.

Your rides, your firsts, the small everyday moments. Kept in one place for every horse in your life: your own, your lease horse or your favourite at the stable. Private, and seen only by the people you choose.

Free download · No ads · Private by design

Read the FAQ

A HorseJournal memory card: two riders with their Icelandic horses, dated and ready to keep.

Loved by riders in more than 20 countries

  • France
  • Netherlands
  • Belgium
  • United Kingdom
  • Germany
  • Denmark
  • Norway
  • Sweden
  • United States
  • Australia
  • Finland
  • Canada
  • Switzerland
  • New Zealand
  • Austria
  • Brazil
  • Spain
  • Colombia
  • Croatia
  • Honduras
  • Ireland
  • Panama
  • Portugal
  • Romania
  • Venezuela

Features

Everything for your horse story.

Every horse gets a page

Luna has her own profile. So does Bink. Photos, rides, the day she spooked at a plastic bag. All of it under her name, not yours.

First canter. First jump. First ribbon.

The proof, kept where you can find it. Not buried in a camera roll with three thousand other photos.

Out of WhatsApp, into something that lasts

Snap stories disappear. WhatsApp threads scroll away. HorseJournal keeps the post-show photo and the way you felt about it.

New

GPS ride tracking

Record a ride with GPS and keep the route, distance and time, filed under the day it belongs to. Free, no subscription.

New

A calendar for every horse

Plan lessons, shows, the vet and the farrier on one calendar per horse, and share it so everyone who helps knows what is coming up.

New

Share a horse

Owner, co-keeper, half-leaser. Share one horse with the people who help care for it, with a shared calendar and care log.

New

Care and medical log

Vet visits, farrier, deworming, weight and medication. Keep each horse's health history in one place, shared with whoever helps care for it.

New

A rider for every rider

Owners, children, share-riders. Each gets their own timeline for the same horse.

Beta

Experimental gait analysis

Turn it on and the app has a go at spotting walk, trot and canter from your ride. Early, opt-in, and always your choice.

See it in action

The app, in three moments.

HorseJournal horse profile screen, every horse gets its own page with details and impressions.
A page for every horse.
HorseJournal activity screen showing a 'First Jumping' milestone at 80cm.
Every first, kept forever.
HorseJournal circle screen with activities shared and emoji reactions from close friends.
Shared only with your circle.

Instagram or HorseJournal?

Share the highlights. Keep the whole story.

Instagram is where you show a moment to everyone. HorseJournal is where you keep the whole story, for yourself. They are not rivals, they just do different things.

Instagram

  • For everyone to see
  • Only the highlights
  • Built for likes and reach
  • Public by nature

HorseJournal

  • For you to keep
  • The whole story, good days and bad
  • Built for memories and progress
  • Private by design

Plus everything Instagram was never built for:

  • A page for every horse
  • GPS ride tracking
  • Horse planning on a shared calendar
  • Care and medical log
  • A separate timeline for every rider
  • Share a horse with a co-keeper
  • Memory cards to save and share
  • Experimental gait analysis (beta)

Keep posting your favourites on Instagram. Keep everything that matters in HorseJournal.

Who it's for

For everyone with a horse in their life.

Riders and owners

Keep your rides, memories and progress with every horse that matters to you.

No horse of your own?

Your care horse, your lease horse or your favourite at the riding school deserves its own story too.

Families

Keep your children's horse years in one place, instead of scattered across phones and group chats.

Riding schools and stables

Help your riders keep their lessons and milestones, and discover HorseJournal for your own stable.

For horse lovers

From your first canter to your favorite ride with your favorite horse, HorseJournal keeps the moments that matter.

From one horse family to another

"I'm Fransiska, mom of two horse-mad girls. I got tired of seeing their best moments disappear in WhatsApp groups and Snapchat stories. So we built HorseJournal, for them, and for anyone who wants to keep their horse story."

Questions about HorseJournal? Email me directly →

For parents

What parents need to know

We built HorseJournal with safety first. No surprises, no hidden tracking, no ads.

  • No public feed. Nothing your child posts is ever visible to strangers. Period.
  • Private circles only. Sharing happens only in small groups your child invites, friends, family, trainer.
  • No advertising, ever. We make money from subscriptions only. Your child's data is never sold or shared.
  • Easy parental oversight. Join your child's circle to see what they share, without controlling their account.

HorseJournal was designed with safety in mind: no public feed, no follower system, no strangers, no advertising. Independent use is permitted from the digital age of consent in your country, typically 13 in most countries, 16 in some EU member states. Younger riders use HorseJournal with consent and guidance from a parent or guardian, and the app's age gate enforces these rules per country. See our FAQ for details.

Read our full privacy policy →

Anne-Levien, Voor mens en dier

"Such a wonderful way to support parents and kids in this digital age."

User spotlight

Riders in the spotlight

Lotte together with her pony Sparrow

Lotte & Sparrow · the Netherlands

"Liberty training with her headstrong mini, Sparrow." Read how Lotte keeps her horse story in HorseJournal, and step into the spotlight yourself.

Read Lotte's story Get featured

Jane asks if HorseJournal is really on social media; Saga replies that the links are right here.

The faces of HorseJournal

Meet Jane & Saga

Jane dreams about her perfect breed. Saga is convinced she already knows. Together they take you through HorseJournal, in the app and on our socials.

New · Free · No account

Which dream horse are you?

Take the quiz and discover your personal dream horse from over 1600 unique crossbreeds.

Take the quiz →
Which breed would I be? Can only be a Shetland pony. Small, but a big ego.

New on HorseJournal

Discover 58 horse breeds, and mix your own dream breed

From Fjord to Friesian: read about origin, character and whether a breed suits you. Pick two in the Breed Mixer and HorseJournal creates your own dream breed, with a name, profile and illustration.

See all breeds Try the Breed Mixer

Premium

Start free. Go Premium when you're ready.

Free

€0forever

  • Up to 3 horses
  • 10 photos
  • Unlimited activities
  • GPS ride tracking
  • A calendar for your horses
  • Make and share memory cards
  • Join circles

Subscriptions renew automatically through your Apple ID or Google Play account. Cancel any time in your device settings. See our Terms for full details.

FAQ

Frequently asked questions

Is there a horse riding app with GPS ride tracking?

Yes. HorseJournal records a ride with GPS and keeps the route, distance and time, filed under the day it belongs to. GPS ride tracking is free, with no subscription, on iPhone and Android.

Can I share a horse with someone else in HorseJournal?

Yes. You can share one horse with a co-keeper, such as a co-owner, half-leaser or family member, with a shared calendar and a care log. Creating a shared horse is a Premium feature; joining one is free.

Does HorseJournal have gait analysis?

HorseJournal has an opt-in gait experiment, in beta, that has a go at spotting walk, trot and canter from your ride. It is off by default and still early, so we offer it as an experiment rather than a finished, accurate feature.

Can several riders use the same horse?

Yes. Each rider, whether an owner, a child or a share-rider, gets their own timeline for the same horse. The free plan includes one rider, and multiple riders are part of Premium.

Can I keep a health or medical log for my horse?

Yes. You can log vet visits, the farrier, deworming, weight and medication, and keep each horse's care history in one place, shared with the people who help care for it.

Is HorseJournal free, and which phones does it run on?

HorseJournal is free to download on iPhone and Android. The Free plan includes up to three horses, GPS ride tracking, a calendar and memory cards. Premium unlocks unlimited horses and photos, video, sharing and more.

Is HorseJournal private, or is there a public feed?

HorseJournal has no public feed and no followers. You share only inside small private circles you choose, and there is no advertising and no third-party tracking.